Leo Burnett, which conceptualised and executed the first campaign, continues their creative partnership with ACKO by bringing ...

Details emerging from the trial proceedings allege that up to $110 million may have been transferred to executives' ...

The fast-changing consumer dynamics demand innovative approaches to influence India's evolving, informed, and value-conscious consumers in 2025, says Adbhoot Creatives' founder.

Kong based company will invest 80% of its ad budget in digital marketing to boost TV sales across India this year.

His eccentric ‘travel genius’ persona leads Cleartrip’s witty campaign, tackling myths and highlights the OTA’s SuperCoins ...

As unlike other social media platforms, LinkedIn does not provide platform disclosure tools, ASCI advises influencers to ...

Campaign finds out how they can avoid risking digital irrelevance by crafting campaigns that inspire authentic audience ...

As memes and backlash amplify L&T's 90-hour fiasco, Tute Consults’ founder highlights the need for empathy, communication ...

Nandy, the multihyphenate personality who wore the hats of journalist, poet, parliamentarian, and film producer, passed away ...

With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...

Starting February 19, the ICC Champions Trophy is an unmatched opportunity for brands to leverage the primetime viewing event ...

Publicis Groupe is merging two of its key creative networks, Leo Burnett and Publicis Worldwide, into a unified network ...