Uniqlo China has yet to respond to BBC queries on the trend, which appears to have been started by netizens in recent weeks. It has sparked widespread debate online - not only because it's ...
Uniqlo was already competing for mcommerce space in China. “Mobile commerce is a major trend in the Chinese market and an important channel for brands such as Uniqlo,” said Kevin Gentle ...
Uniqlo capitalised on Singles Day in China by creating an innovative ‘online to offline’ solution which utilised dynamic discounting on their physical stores to supplement online sales. Singles’ Day ...