Harvard Business School6 年
TruEarth Healthy Foods: Market Research for a New Product Introduction (Brief Case)
Rangan, V. Kasturi, and Sunru Yong. "TruEarth Healthy Foods: Market Research for a New Product Introduction (Brief Case)." Harvard Business School Teaching Note 094-066, December 2009.
Harvard Business School6 年
TruEarth Healthy Foods: Market Research for a New Product Introduction, Student Spreadsheet ...
Rangan, V. Kasturi, and Sunru Yong. "TruEarth Healthy Foods: Market Research for a New Product Introduction, Student Spreadsheet (Brief Case)." Harvard Business School Spreadsheet Supplement 094-067, ...