But large stores must have also have a separate, gender-neutral section. These must display "a reasonable selection" of toys and childcare items, regardless of whether they've been marketed ...

For children, especially in the earliest stages of childhood development, play is life, and toys are the tools of early learning. That includes lessons about gender. American society has made ...

Children's toys weren't always this gendered, says professor Elizabeth Sweet, who researches gender ... has featured unisex items in the past, this collaboration is unique in that there are no ...

This type of thinking is particularly obvious in the toy industry, where gender stereotypes are used to make products more ...

is challenging gender stereotypes by advertising all their products as unisex. In the last couple of years, toy companies and shops have come under fire for advertising products which enforce ...