Drug ads on TV are so ubiquitous that they make one long for detergent or cereal ads to break the monotony. If the incoming ...
Robert F. Kennedy Jr. stated desire to ban drug commercials from TV seems unlikely to become reality, according to ...
Currax Pharmaceuticals is kicking off the new year with a new direct-to-consumer campaign for its weight loss medication ...
Robert F. Kennedy Jr.’s stated desire to ban drug commercials from TV seems unlikely to become reality, according to advertising experts, but even pressure from Washington that falls short of an ...
These new rules cover both TV and radio and instruct drugmakers ... The FDA has always required that drug commercials offer a balanced picture of both the benefits and risks of the product.
Robert F. Kennedy Jr., Trump's pick for health secretary, is a vocal opponent of TV drug ads. Will the industry face stricter ...
The push against TV drug ads threatens to dent the revenues of pharmaceutical companies, which can make back in sales five times as much as they spend on commercials, according to some analysts.
Ozempic's ads were 57% more effective in driving consumer engagement on streaming TV than on linear TV during Q3.