Road and wind noise are particularly noticeable in EVs, especially at highway speeds. Thankfully, many tire manufacturers have developed EV-specific tires with a focus on noise reduction and ride ...
That is, does the noise come from tire/road contact (so no change) or from the engines (great change)? Does the vehicle speed matter, as in highway noise vs. local connector road noise?
Essentially the system uses a strip of foam which wraps around the inside of the tyre to reduce road noise as much as possible without any knock-on effect on grip, response or durability.