?If you don?t have a mobile strategy, you don?t have a future strategy.?- Eric Schmidt, executive chairman, Google You may not need me to tell you this, but the ever-expanding mobile landscape shows ...

Retailers who are early adopters in the development of mobile marketing strategies can take advantage of executing successful campaigns that are quite literally at a consumer’s fingertips.

"These companies need to exceed expectations. "Mobile marketing provides the personalization that high-end consumers demand," he said. "Using the iPhone as part of an integrated strategy is smart - if ...

How big of a role does mobile play ion Best Buy’s overall marketing strategy? It’s getting bigger as more and more customers adopt the device. Again, the proliferation of smartphones is ...

Join Medialinks at Affiliate World Dubai 2025 for exclusive insights into scaling mobile apps and driving success in MENA’s ...

Understanding and maximizing customer lifetime value (LTV) is a crucial component of driving profitable growth.

Adam Aubrey, Head of e-Commerce at KBF Enterprises, home of sports nutrition brand, Warrior, examines how it overhauled its mobile marketing strategy. Warrior is one of the fastest-growing supplement ...

Over four-fifths (84%) of respondents are using social in their mobile marketing strategy, with YouTube, Facebook and Instagram being the biggest platforms for display marketing, while Instagram and ...

"I went there in November of 2022 for a groundbreaking ceremony," Katz, T-Mobile's president of marketing, strategy, and products, said. The telecom company had just announced it was the exclusive ...