Heinz has issued an apology after it came under fire for an advertisement currently on display in tube stations across London. The food company, known for its ketchup, mayonnaise and baked beans ...
This 1964 "ketchup race" ad, the brainchild of Heinz marketer Charles M. Berger, was the first in what became a line of ads stressing Heinz Tomato Ketchup's slow-pouring qualities.
Heinz's Super Bowl ad features a stampede of Dachshunds in hot dog costumes, and the company has also tapped its first-ever "spokesweiner." Heinz's Michelle St. Jacques and social media star ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
The biggest stories of the day delivered to your inbox.
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
Heinz Ketchup is once again enlisting QR codes on its packaging to help deliver a marketing message while simultaneously driving awareness and excitement for the brand. The ?Join the Growing Movement?