Nearly three-quarters of B2B revenue comes from existing customers. Here's advice on how to keep the accounts you already ...

The most successful companies treat customer retention as a proactive mission rather than a reactive scramble.

Well, you’ve found it. Effective customer retention strategies will be difficult to execute without a captivating pull. The difference here is you want your content to keep clients interested in ...

One-time customers are never going to show loyalty towards the business and thus, service providers need to work on customer retention strategies. It is one of the important phenomena for a ...

A loyalty programme is designed to encourage shoppers to return to retailers by offering incentives like discounts.

We’ve all been in situations where we’ve felt like we were “taking two steps forward and one step back.” That’s exactly ...

Maximizing return on investment (ROI) is a constant challenge in the competitive e-commerce landscape. Businesses must apply ...

Customer retention holds particular significance ... By capitalizing on this strength, retention strategies rooted in meaningful connections allows you to outperform larger, less agile companies.

Learn all about the best practices to create a customer retention strategy for your subscription product(s) in this extensive guide, and get ready to maximise your profits. Simply put ...

Led Interactions and other defining trends take center stage in CleverTap’s 2025 Customer Engagement Trend Predictions ...