"It neutralizes the brassy tones that occur when lightened hair oxidizes." In layman's terms, it keeps your lightened brown hair from turning that pesky orange-red hue. While blue shampoo is ...

By washing your hair in rich purple or blue pigment, it neutralizes unwanted ... you can see that the brassy tones have been eliminated and her overall look is more elevated and cohesive.

Dorram adds that toners can restore life to brassy or dull hair and make the existing color more vibrant. No matter your hair or curl type, whether it’s straight, wavy, curly, or coily ...

Like blonde hair, gray hair can get yellow or brassy tones that make the color appear dull. “[Purple shampoo] can help neutralize yellow tones that often appear in gray or white hair ...

Learn about espresso brown hair color, including what to ask your colorist for at the salon and how to care for your color at ...

Neutralize brassy tones in your blond hair with this ultra-violet purple shampoo from luxury brand Shu Uemura. This is a great budget pick for those with color-treated curly or coily hair because ...

At just $16, this L'Oreal duo is within a few bucks of the lowest price we've ever seen, and it's way less pricy than ...

Gray hair deserves the same color care and attention as any other ... Aim for once a week, or whenever you start seeing brassy tones begin creeping up. Can purple shampoo stain my hair?