Amazon DSP Ad Relevance uses AI and advanced modeling to deliver relevant ads for top brands like Unilever and PepsiCo, ...

Amazon Ads is not only officially on the map; it is actively recreating the map of media, entertainment and advertising. That ...

Amazon provides tools like Amazon Marketing Cloud to enhance understanding and optimize strategies. Sponsored Display for all businesses is a new product designed for small and local service-based ...

Whether you are an Amazon or eBay seller ... advertising, sales or marketing strategies are actually working. The trouble is, metrics can be overwhelming. With so many statistics and data ...

Running an online store of any kind can be a lot of work. If you don’t have the support that you need, you might run into ...

The agency places a strong emphasis on return on investment (ROI) and will continuously monitor and refine your campaigns and optimize every aspect of your Amazon store and marketing strategy to ...

Amazon's VP of Worldwide Prime, Jamil Ghani, speaks at the recent "Delivering the Future" event in Nashville.

On Monday, Amazon announced "Celebrity Substitute ... including "Jack Ryan" and "13 Reasons Why," after leading its digital marketing and content strategy. In addition to "Celebrity Substitute ...

Learn more› by Alexander Aciman Here are the best Wirecutter-approved deals under $50 that you can shop during this Amazon Prime Big Deal Days event. by Maki Yazawa and The Wirecutter Deals Team ...

Are you a print subscriber? Activate your account. 1 day 14 hours ago By Ad Age and Creativity Staff - 1 day 18 hours ago By Geno Schellenberger - 1 day 19 hours ago By Ad Age Studio 30 - 1 day 20 ...

At the start of the new year, Amazon (AMZN) employees will be required to work from their offices five days a week, tightening a rule that allowed some work from home in a bid to revitalize ...