Amazon DSP Ad Relevance uses AI and advanced modeling to deliver relevant ads for top brands like Unilever and PepsiCo, ...

With Prime Video now in the mix, Amazon is confidently presenting itself to advertisers as a “full-funnel advertising ...

Whether you are an Amazon or eBay seller ... advertising, sales or marketing strategies are actually working. The trouble is, metrics can be overwhelming. With so many statistics and data ...

The agency places a strong emphasis on return on investment (ROI) and will continuously monitor and refine your campaigns and optimize every aspect of your Amazon store and marketing strategy to ...

Amazon launches AI creative studio, audio generator, product launch, optimization, and measurement solutions, and a new Amazon DSP experience.

Wall Street analysts offer one-year price targets for a stock, and for those following Amazon ( AMZN 0.04%), their average ...

Amazon Web Services CEO Matt Garman defended Amazon's return-to-office mandate and said it was better for innovation.

Ads Data Manager, and Performance+ to simplify campaign setup, improve frequency management, and leverage first-party data ...

Off-page SEO has evolved beyond link building. Learn modern strategies for building authority, reputation and visibility ...

At unBoxed 2024, Amazon Ads launched a suite of new advertising capabilities that bring together insights from across the marketing f ...

A judge recently announced that the FTC can proceed with the antitrust lawsuit against Amazon, although some of the claims ...

On Monday, Amazon announced "Celebrity Substitute ... including "Jack Ryan" and "13 Reasons Why," after leading its digital marketing and content strategy. In addition to "Celebrity Substitute ...