We look forward to seeing advertisers leverage the capabilities announced today to fuel their business growth and engage more customers ... determine the most efficient frequency caps for their ...
Paula Despins, vice president of ads measurement at Amazon Ads, said: “Our mission is to be the most customer-obsessed advertising service by giving all brands the measurement and data-driven, machine ...
The capabilities “exceed those of other DSPs,” Omnicom Media Group Chief Activation Officer Megan Pagliuca said in a statement. Amazon Ads is also launching an ads data manager that allows ...
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