Amazon’s Retail Ad Service uses vast data to fuel ads, but do consumers give informed consent—or understand how their ...

Amazon's latest retail media announcement - offering its ad tech to other retailers - might seem like asking competitors to ...

Amazon Ads has launched a new service called Amazon Retail Ad Service, letting third-party retailers use its own ad tool in ...

It also plugs the retailers into Amazon’s existing advertising customers, as brands already using Amazon’s ad system can ...

The FTC also alleges that Amazon is charging its sellers exorbitant fees, in many cases close to 50 percent of their revenue: ...

To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Amazon unveiled a new service that ...

The new service will allow other online retailers to: “Deliver contextually relevant ads by leveraging Amazon’s two decades ...

Amazon Retail Ad Service, which the retail and ad tech giant announced on Thursday, basically gives third-party e-commerce ...

More subscribers equal more revenue, which leads to more content investments, which lead to more engagement, which leads to ...