What's a good brightening eye cream? We consulted a roster of skin experts to bring you the best, most effective eye creams ...

"Disco eyes" are the latest retro glam trend taking over BeautyTok. Here's how to rock the '70s-inspired makeup look.

The Princess of Wales's 'timeless' eye makeup look involves a sweep of black eyeliner and she's shown how subtle and striking ...

A good eye-shadow palette is essential for highlighting and defining your eyes, whether you prefer a laid-back wash of color over your lids or you’re experimenting with head-turning cut creases.

The number one piece of skincare advice given by dermatologists and makeup artists is to always take off your makeup. After a ...

It’s really sticky and keeps my makeup set for hours! This is the best primer I’ve ever used!" —Amazon Customer Get it from ...

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links within the story You can learn more about that process here. Yahoo Inc. may ...

The makeup artist behind some iconic looks for beauty moguls Gemma Collins, GK Barry, Sophie Piper, Vicky Pattison and many more is shedding light on the little-known technique that can give off ...

Another Aniston fave, also from Tatcha. This lip mask + scrub is meant to reduce the appearance of fine lip lines. making ...

Charlotte Tilbury is adored by beauty editors, professional makeup artists and luxury makeup and skincare enthusiasts for its ...

Danessa Myricks, Mario Dedivanovic and more have tips and tricks for nailing your next look. See the tips and tricks PEOPLE ...

When it comes to her celebrity clientele, the makeup artist revealed most opt for the half lash which “can really transform your eye shape” without dragging down the eye or being too harsh for ...