Understanding where industries are investing their ad dollars and the motivations behind these expenditures can significantly ...

ARTIFICIAL intelligence (AI) is transforming how advertisements are created and delivered in China, reshaping the marketing ...

Microsoft introduces streamlined ad experience and performance snapshot to Copilot, expanded video ad tools, and simplified shopping campaign management.

Free-to-air advertising is still the most influential advertising medium for older generations, while the medium doesn’t even ...

The social media giant is spending billions on artificial intelligence and products for virtual and augmented reality.

Fox’s profit doubled in its latest quarter, as surging political advertising on its television networks ahead of Tuesday’s presidential election helped boost revenue more than Wall Street expected.

A pioneering move to launch new O2O integrated advertising strategies along MTR urban lines, promoting free shipping to Hong ...

American football, MLB postseason and ‘summer of soccer’ drive Fox revenues up to US$3.6bn for the quarter ahead of Super ...

Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated.

Fox Corp beat Wall Street expectations for first-quarter revenue on Monday, as the media company benefited from higher political advertising ahead of the U.S. presidential election, sending its shares ...